Connecting historically underrepresented businesses (HUBs) with resources to support their growth and enable their people.
TriNet’s mission—to power the success of small and medium-sized businesses (SMBs) by supporting their growth and enabling their people—drives us to strategize ways to help broaden the scope of entrepreneurship. To this end, TriNet has developed a program to assist our SMB ecosystems led by populations historically underrepresented in the business community (HUBs), including persons of color, women, the differently abled, veterans, and the LGBTQ+, or those organizations that have a stated mission of funding, coaching, educating or working with such businesses.
The program utilizes TriNet’s SMB ecosystem to help HUB communities connect with each other and with resources they can use. We facilitate learning and connecting in order to achieve this goal of maximizing the entrepreneurial experience and SMB success.
Working closely with various organizations and managers of government programs to identify best methodologies, known challenges and appropriate guardrails, TriNet formed a model for this business program.
This program has four key pillars:
In May 2021, TriNet launched its first HUB pillar, Education. This pillar supports the community with engaging content for entrepreneurs of smaller companies. In 2022, we introduced a webinar series on topics of interest for the HUB community. Our first webinar addressed the challenges underrepresented small businesses face in sourcing capital, navigating wage inflation, and hiring and retaining employees. We'll continue to add to our webinar series in 2023.
TriNet knows how hard it is to build any business. For the HUB SMB community, everyday challenges to push business forward can be compounded. From barriers to accessing capital and funding to being disproportionately impacted by the pandemic, owners and operators of HUB SMBs have their hands full. TriNet created this page to support our HUB community with access to government programming intended to support growing businesses.